Zesty
A full-scale food delivery SaaS ecosystem built to empower restaurants and customers without platform constraints.
Project overview
Our client needed a complete food delivery platform to rival existing players — without the heavy fees and rigid constraints. We designed and developed Zesty from the ground up as a robust SaaS ecosystem serving every stakeholder: consumers, restaurants, delivery drivers, and administrators. The result is a cohesive, business-ready platform with real-time logistics, automation, and scalable architecture.
Our approach
We handled the entire product lifecycle — from branding and business model design to full-stack development and go-to-market strategy. The platform is composed of four interconnected applications: a Super Admin web app for platform oversight, a Consumer mobile app for browsing and ordering, a Delivery mobile app for driver onboarding and real-time operations, and a Retail Dashboard web app for restaurants to manage menus, orders, and payouts. Powered by AI-driven routing and real-time infrastructure, Zesty offers a frictionless experience across the board.
Our Core Focus Areas:
- Multi-app ecosystem — Super Admin, Consumer, Driver, and Retail dashboards connected in real time.
- AI-driven routing and smart dispatch for optimized delivery times and reduced idle periods.
- Scalable SaaS backend with modular architecture ready for multi-tenant expansion.
- End-to-end ownership: branding, business model, design, and full-stack implementation.
- Seamless user experience tailored to each stakeholder: consumer, restaurant, driver, and admin.
Key Challenges & Solutions
Building a Multi-Stakeholder Platform from Scratch
Designing a system that simultaneously serves consumers, restaurants, drivers, and admins required a modular architecture and consistent design language to maintain coherence across four applications.
Real-Time Logistics & Routing
Coordinating live order updates, driver locations, and smart dispatching demanded a reliable geospatial and WebSocket infrastructure with minimal latency.
Scalable SaaS Architecture
To support growth across multiple cities and partners, we built Zesty with a multi-tenant SaaS backend and flexible modules that can be adapted without disrupting the core platform.
Client’s word
reviewsZesty gave us the flexibility and control we couldn’t find with traditional platforms. It’s more than an app — it’s a complete business engine.
